Looking at advertising for the cosmetics industry, they’re all fairly similar… featuring a flawless, beautiful lady, with the logo and cosmetic products featured on the side. Beautiful, well known stars are also used to promote their brands.
I did come across some creative ideas, like the Lancome one I have attached. I need to somehow come up with a style that will make my brand stand out from the rest.
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- Lancome creative ad style for mascara
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- L’Oreal stylish ad
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- Gisele in Max Factor ad – appealing
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